Chairman’s Message Biography


Appointed President and CEO of Quebecor in April 2014, Pierre Dion joined TVA Group in 2004 as Executive Vice President and Chief Operating Officer. Member of Quebecor Media’s Executive Committee since September 2004, he was appointed President and CEO of TVA Group in January 2005.

Under his leadership, TVA strengthened its position as the Québec market leader. He also spearheaded TVA Group’s expansion strategy, which included the creation of eight specialty channels and helped keep TVA Group Number 1 in Québec’s television industry. It was under Pierre Dion’s leadership that the TVA Sports channel was launched in September 2011. After only three years, TVA Sports has already signed long-term agreements with leading sport properties including the National Football League (NFL), Major League Baseball (MLB), and an historic 12-year agreement with the National Hockey League (NHL) that makes TVA Sports the NHL’s official French-language broadcaster in Canada. Previously, Pierre Dion held various management positions with Videotron from 1990 to 1996 and then served as President and CEO of a major Canadian publisher.

Pierre Dion graduated from Bishop’s University in Lennoxville with a BBA in 1988 and completed the Executive Business Program at Queen’s University in Kingston, Ontario in 1999. He is actively involved in the community and has served as Chairman of the Board of Directors of the Canadian Marketing Association, Chairman of the Board of Governors of the Jeune Chambre de commerce de Montréal and honorary president of Moisson Montréal. He has received many honours from his peers, including Personality of the Year in 2001 from the Québec Direct Marketing Association and the Direct Marketing Association of Toronto, as well as Bishop’s University’s Award of Merit in 2003. Pierre Dion has been co-president of honour of the Children’s Wish Foundation since 2005.

It was an honour for me to serve as president of the Institut Universitaire de Cardiologie et de Pneumologie de Québec (IUCPQ) Foundation’s first Laissez parler votre cœur. Donnez fundraising drive.  

We put our hearts into this campaign. And I am pleased to announce that we have surpassed our target. It is a credit to the generosity of Quebecers and I am truly grateful to all the donors who helped make the campaign a success. Since the IUCPQ serves 30% of Quebec’s population, we say thank you 2 million times to each and every one you! 

I hope this first fundraising drive has helped make the public aware of the IUCPQ’s outstanding work. The IUCPQ is an amazing institution. Quebecers are fortunate to benefit from the daily work of its specialists, who are among the most competent in the world. They are passionate about their work and they are giving us the greatest gift of all: the knowledge that we will receive care that is dignified, accessible and highly competent. That confidence is of great comfort when someone is ill: it gives hope, which is so important for recovery.

In conclusion, I would also like to thank all the staff of the Foundation and the IUCPQ’s administration for their warm welcome. I am especially grateful to all the governors and members of the Campaign Board for their dedication to the cause.

Congratulations to one and all! We did it together and we “let our hearts speak”!

Pierre Dion
President and CEO of Quebecor


$ 33,5 M*

* Since the end of the campaign in December 2014, extra amounts were added to the announced $33 million.